Head of Growth - Email Marketing (Hubspot) @ Scholarsite

Head of Growth - Email Marketing (Hubspot)

San Francisco, CA +1 · Remote

Senior +1 · Full time

Posted 2 years ago

ScholarSite allows leading experts to run live, cohort-based courses with companies around the world.

We are building the world’s largest decentralized corporate university and growing rapidly:

30%+ month on month revenue growth
Recurring annual contracts with companies like Stripe, Shopify, Flipkart, Tinder, Accenture and Flexport
1,000+ learners from over 600 companies globally,
Recently part of the Y Combinator W22 batch and backed by leading investors including Felicis Ventures, Pioneer Fund, Uncommon Capital, Flexport and various high profile angels

ScholarSite is looking for its first marketing hire who would be responsible for designing and executing on our demand generation strategy, focusing on individual seat sales to our cohorts.

You’ll establish a marketing system and process flows that will form the basis of our broader marketing function and be a key member of our management team. You’re enthusiastic about working at an early stage startup, operating with lots of autonomy and building from the ground up.

What you’ll do at ScholarSite:

Manage the implementation of a new marketing stack that will allow ScholarSite to track, understand and leverage the consumer communities we interact with (including our alumni and leads)
Design a demand generation strategy that consistently fills our cohorts with participants (leveraging email and LinkedIn as primary channels)
Manage paid advertising campaigns through LinkedIn and Facebook
Design nurture campaigns to leverage our 1k alumni and maximize referrals
Identify opportunities for product-led growth and work with product and engineering to implement and track performance of these features
Build, coach and grow a team of talented individuals that will shape the way we go to market
Be accountable for weekly and quarterly revenue goals for individual seat sales

We’d love to hear from you if you have:

Experience building marketing systems and process flows for a rapidly growing company
Experience across a range of marketing channels including email (setting up outbound and nurture email campaigns, writing copy, AB testing copy), content and paid advertising
Strong analytical focus, basing decisions in data
Excellent time management and organizational skills
A self-directed, creative and curious nature. You can tackle anything from process automation to drip campaigns with minimal direction, and you consistently execute on goals

Why you’ll love working at ScholarSite:

Leadership of the marketing function at a high growth, mission-driven company
A fast-paced culture open to new ideas and rapid iteration
We’re a kind, hard-working and passionate team that embraces remote work
Start-up equity, competitive salary and benefits/perks

ScholarSite is an Equal Opportunity Employer.

Scholarsite

ScholarSite offers cohort-based courses in collaboration with other institutions around the world.

Size: 11-50 employees

Year Founded: 2021

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