TodayTix Group is an ambitious, passionate, and dynamic team on a mission to find a seat for everyone, and redefine the way culture and commerce intersect.  

 

Founded in 2013, TodayTix Group is the premier discovery and ticketing partner for cultural events across the globe. Through our growing portfolio of innovative brands, including TodayTix, Show-Score, and Broadway Roulette, and a growing roster of over 15,000 global theatres, producers, and cultural institutions, we take the drama out of securing tickets. 

 

In early 2022, we welcomed Goldstar to our family. TodayTix Group, with Goldstar, sells more than 8 million tickets annually and has featured over 250,000 distinct productions across its channels. And it’s just the beginning. 

 

During an especially challenging period for theatre and live events, we are fortunate to offer steady, reliable support to our partners by fueling a simple, accessible, and tech-enabled way for consumers to safely find favorites and discover new shows and experiences. With multiple funding rounds from hospitality veterans and established firms like Great Hill Partners, we are creating stable opportunities to ensure the industry emerges from this dark period stronger than ever.  

 

We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome!

 

 

TodayTix Group is seeking a CRM Manager to play a key role in our global business. Reporting to the Senior Director, CRM, the CRM Manager will support on a variety of CRM projects including building and QA’ing templates, segments, and reporting; using data to unearth insights and recommendations for distribution to various business teams; managing an A/B testing roadmap; and devising new and innovative strategies for engaging with our consumers via email, push, and SMS channels.

 

Please note: this role can be performed remotely or in the office. Qualified candidates must be based in the US and able to work east coast hours. For those based in the greater NYC area, when it comes to determining whether to work in the office, remotely, or a mix of both, we empower our teams to design what works best for them. Anyone working in our office must be fully vaccinated against COVID-19. 

What You'll Do:

• Own, test and optimize lifecycle projects across brands including lead nurture, app download, abandoned cart/browse, churn prevention, winback and more
• Support CRM projects by managing workflows + processes across teams
• Develop detailed creative briefs for new asset and copy requests for lifecycle and transactional communications, own timelines and processes for scope projects
• Contribute to optimization efforts by implementing, maintaining and reporting on an A/B testing roadmap
• Act as primary QA for all outbound comms, both on backend (audiences, triggers, logic, automations/workflow set) and frontend
• Partner with internal teams and Marketing Analyst on ad-hoc deep dives into channel performance, including campaign, market, retailer, and message type pivots
• With CRM Product Manager, ensure data integrity and architect flows between our platform tools and reportingIdentify and segment correct cohorts of users for campaigns and lifecycle messages to connect the right person with the right message at the right time

We're Looking for Someone With:

• 2 - 5 years of CRM / lifecycle / retention marketing experience, with ESP platform experience in Iterable, Klaviyo or Braze strongly preferred
• Working knowledge of HTML, CSS, and responsive design 
• Knowledge of email regulations, best practices and compliance internationally in various regulatory regimes (e.g., GDPR, CCPA, CASL)
• The ability to work in fast-paced and flexible environments; you will wear many hats in this role!
• Excellent data visualization skills; proficient at storytelling through clear charts, and comfort in BI tools (Looker, Tableau, Google Analytics, Iterable, Mixpanel or similar)
• Experience with push notifications, in app messages and SMS preferred 
• A passion for theatre a huge plus

 

TodayTix Group takes care of our team. We’re proud to offer a generous suite of benefits and perks. Here are a few of our favorites: 

 

-Remote friendly / Hybrid work environment

-Healthcare, vision, and dental plans, with generous contributions from the company

-Life and disability insurance

-Paid Parental Leave 

-Generous 401(k) Matching

-Flexible Paid Time Off

-Free membership to One Medical Group & Employee Assistance Program

-Annual Professional Growth Budget

-Employee donation matching

-Employee Referral Program

-Work From Home budget

-Pre-Tax Flexible healthcare spending account (FSA), Dependent Care FSA and Commuter Benefits